The new fragrance arrives at the market in August 2008. It was created in cooperation with two perfumers, Carlos Benaim and Loc Dong, of IFF. They created the new fragrance containing notes of Sicilian bergamot, accords of ocean breeze and Italian sparkling cocktail Bellini. The heart hides petals of Tiara from Tahiti, lily of the valley and pink peony, while the base notes include accords of bright blond wood, sandalwood, white musk, which is a combination of notes described as a floral melody developing as Mariah's voice. The bottle of Luscious Pink is very romantic and contains the same form as its predecessor. The creator is Jean Antretter, senior design director of the house of Elizabeth Arden. The bottle is coloured in pink nuances and yellow and light blue contours this time. Commercial was made by photographer Michael Thompson, and will announce the perfume in September 2008, in fashion and cosmetics magazines, including Glamour and Cosmopolitan.