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Nikon Pakistan (Karachi) 100% Positive
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Product Description

New Function

Motion Snapshot

Life's greatest moments come to life with music.

Don't you think the best moments in your life deserve to be captured in a unique and special way?
With Motion Snapshot, you can capture that special moment as a still image and as a 1-second movie vignette when you press down on the shutter-release button.
Then the camera stretches the movie vignette to create a 2.5-second slow motion movie and combines it with the still image and one of the 4 tunes available.
So why not preserve your heartfelt moments as a truly extraordinary short movie.

Smart Photo Selector

Perfect expressions at the touch of a button

Taking great photographs has never been easier.
When you start to press down on the shutter-release button, the camera, set to the Smart Photo Selector mode, instantly begins recording 20 images at high speed.
Then it automatically stores 5 great shots and selects the best one out of the 5.
All you have to do is point and shoot.
You will never miss another perfect moment ever again.


Fastest AF x Most Focus Points in the World

From fast action to dark scenes – catch it all with Nikon AF.

Some AFs are better at taking certain shots than others.
That is why Nikon 1 is equipped with both a "focal plane phase-detection AF" superb for shooting fast action and a "contrast-detect AF" excellent for capturing subtle details in poorly lit areas.
Nikon 1’s advanced hybrid AF system intelligently selects the AF that best suits the scene and unfailingly delivers crisp, sharp images.
Nikon 1 also boasts a wide coverage of 73 points(*1) (41 focus areas in auto-area AF), which catches the subject with exceptional accuracy, significantly reducing blurry shots.

  • *World’s fastest autofocus: Among digital cameras with interchangeable lens, as determined by Nikon performance tests. Measured when using the single-point AF mode and the shortest focal length of a standard zoom lens (1 NIKKOR VR 10-30mm f/3.5-5.6). As of September 21, 2011.
  • *1You can choose any of 73 focus areas when using the single-point AF mode from user settings.

Unprecedented speed: Max. 10fps in AF-A mode / Max. 60fps in AF-S mode

All hit. No miss. Now there’s no excuse.

Nikon 1 offers continuous shooting at unprecedented speeds.
In AF-S mode optimal for shooting stationary subjects, Nikon 1 realizes a continuous shooting speed of 60fps. And in AF-A mode, Nikon 1’s advanced autofocus technology constantly tracks the subject and captures an impressive series of sharp images at 10 fps. With this innovative feature, you can seamlessly capture special moments of even the most difficult shots – such as energetic children at play, action-packed scenes from a sporting event, and wildlife in motion. You may discover a new artistic point of view that you never knew existed before.

  • *World's fastest continuous shooting: When the operture value is f/5.6 or smaller with the shutter speed 1/60 or faster (as of September 5, 2011)
  • *With default settings, you can shoot at a high speed of 10fps by pressing down on the shutter-release button all the way. While shooting, the camera will be focused on the subject within the AF area in the center of the screen. Face-priority AF is not available.

Image Quality

Excellence in perfect balance

Drawing on years of advancing its proprietary technologies, Nikon has developed a truly innovative, advanced interchangeable-lens digital camera system that strikes a perfect balance between compact size, high speed, and impeccable image quality.
Nikon 1 features a powerful, revolutionary new CX format CMOS sensor, a newly developed Nikon 1 mount, and EXPEED 3, the new high-speed image processing engine specifically designed for the Nikon 1.
Together they bring to life state-of-the-art performance in an amazingly small, lightweight body.


Get one step closer to beauty as you see it.

If you could capture minute details of light and shadow in high contrast environment, you would have more opportunities to capture remarkable images without disappointing.
Nikon's Active D-Lighting optimizes the balance of high contrast scenes to restore details often lost under strong lighting, allowing you to capture scenes with optimal results.
Matrix metering settings enable you to adjust the exposure to produce natural results for every situation and every subject. By controlling overexposure and preserving subtle features of underexposed areas, Active D-Lighting will create well-balanced results.


Demonstrate your photographic expertise by creating customized images

You cannot only capture your special moments, but you can also transform the look and feel of your images, just as you imagine them. Picture Control is Nikon's unique system that enables you to flexibly control and adjust the image settings to suit your preferences. You can choose from among 6 different settings: Vivid, Monochrome, Neutral, Standard, Landscape, and Portrait. With these settings, you can sharpen an image by emphasizing the silhouette, or create a more vivid image by adjusting the saturation.
With ViewNX 2, you can also fine-tune your images even after they have been shot to match exactly what you envision. With simple settings and operation, Nikon's Picture Control will let you transform your images effortlessly and give you greater creative freedom.




Capture the best movie and the best shot without missing a single moment

To date, you had to choose between shooting movies or photographs to capture a special moment. With the Nikon 1, you can now shoot high-resolution still images, while shooting high-quality, full HD movies (1080/60i) simultaneously. The rich power of expression and multiple view angles of the 1 NIKKOR lens allow you to express yourself even more creatively through still images and movies. Even while you are shooting a movie, if you press the shutter-release button, you can capture high-resolution still images without interruption and without changing the mode dial. Whether it is photographs or movies, you no longer have to choose. Both can be yours with the Nikon 1.

Note: The videos shown here were taken using Movie mode, 1080/30p, then converted to Flash Video format for ease of handling. Image quality varies from the original.


Discover subtle details you could not catch with the naked eye

By controlling the lapse of time, we have discovered a way to expose new fragments in time. With the Slow Motion Movie function of the Nikon 1, you can delay the lapse of time in your scene, revealing layers of fun and excitement that were previously undetectable by the naked eye. For example, using the Slow Motion Movie function at 400fps you can capture the dynamic spray of sand thrown up by a four wheeler, and at 1,200fps you can capture every spark of a fireworks display. With this camera's Slow Motion Movie, you can make new discoveries everywhere you look.



The most important functions should be the simplest to use

You may have never used some of the buttons or dial modes on your camera. Nikon 1represents the pinnacle of usability. We have intuitively simplified the functions on the mode dial. It is selectable only from four main functions: Still image mode, Movie mode, Motion Snapshot mode, and Smart Photo Selector mode. The only buttons you will find on the top of the camera are the power switch, shutter-release button, and movie-record button so you will have an amazing range of functions at your fingertips with extremely simple operability. Set free from technicalities and complicated operation, you can capture the desired image faster and more unfailingly.

mode dial
top of the camera

Scene Auto Selector

Shoot as your heart dictates; the camera will capture the desired image unfailingly

Are functions that should be helping you to capture beautiful images actually disturbing you from taking a desired picture?
Most of the functions Nikon 1 is equipped with are automatic, freeing you from complicated operations so that you can focus on taking the shot. In the Scene Auto Selector mode, you don't need an elaborate set-up, nor do you need to be camera savvy. When you are taking a photograph of a person, the camera will automatically select the "Portrait" mode. When shooting at dusk or at night, it will switch to the "Night Portrait" mode. When shooting the cityscape or scenery, it will select the "Landscape" mode.
And, it will choose the "Close-up" mode when shooting something very close up. The camera will detect the subject and the setting and automatically select the optimal mode for your convenience. All you have to do is find something or someone you want to shoot and press the shutter-release button.

  • *Depending on the shooting conditions, the camera may not select the desired scene mode.
    If there is no appropriate scene mode, the camera will switch to the Auto mode.


Built-in flash

Nikon 1 J1 comes with an i-TTL built-in flash (Guide Number: approx. 5 [ISO 100·m]).
With the slow-sync mode, you can capture both the beautifully lit nightscape and the subject at optimal exposure levels.

A super-silent, electronic shutter

When shooting with the electronic shutter, you can change the settings to turn off the electronic sounds of the shutter, AF,and self-timer. Now you can shoot in stage theaters and other quiet settings without making a sound.

LCD monitor with crystal clear resolution

The Nikon 1 J1 is equipped with an approx.
460k-dot, 3-inch LCD monitor with protection glass and a wide viewing angle.

High-performance dust reduction

The Nikon 1 J1 uses a glass dust shield.

Expanded creativity

Movie Editing Software - Short Movie Creator

Create your own feature film by simply dragging and dropping

The Short Movie Creator shares the joy of editing movies by making it fun and easy for all. Simply install the Short Movie Creator software included with the camera onto your PC. All you have to do next is choose the desired visual effects and music. The software will automatically edit the selected scenes so you can create remarkable, original videos in minutes. Select your favorite scene and the software will build the movie around it to suit your preferences. You can also easily upload and share the movies you create on YouTube™ and other video sharing websites. If you want to watch these movies on your camera's LCD monitor, you can transfer them onto the memory card. By using the software together with the ViewNX 2, you can fully enjoy your special moments as still images, movies, and as Motion Snapshots to the absolute fullest.

  • *YouTube™ is a trademark of YouTube, LLC.

Your Imaging Toolbox - ViewNX 2

Now captured images have the potential to become even more exquisite

Is there a disorganized array of photographs and movies on your PC?
Managing photographs and movies you have taken can be fun and easy when you use the accessory software, ViewNX 2. You can import, view, edit and share your images with this single software.
Not only will you be able to rotate and change file sizes, you will also be able to adjust the brightness, crop, correct tilting, create RAW images, edit HD movies, and plot shots with GPS data. You can even create your very own original movie in HD quality, and enjoy new tools of creative expression, including the Motion Snapshot and Smart Photo Selector, to your heart's content.

Enjoy vibrant photographs on the large screen TV

Nikon 1 comes equipped with a mini HDMI pin. By connecting the camera to a high-definition TV using an HDMI cable, you can sit back and enjoy your photographs and movies on a dynamic, large screen display.

  • *When you connect the camera to the TV, the camera's LCD will turn itself off.
  • *You can shoot still images and movies while the camera is connected to the TV.

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