Describe your product in 3 words.

You’ll stand out

How did you come up with the idea for this product?

We got fed up. We had all been in the smartphone world since the early days, and we missed the feeling of excitement and innovation. Instead of originality and big changes, everyone has been copying features and phone designs from each other the past few years. Everything is incremental now, but there is so much more that can be done. Big things. So we designed the Nextbit OS to take Android to the next level and show the possibilities of a cloud connected future. And we designed Robin as a phone that would stand out from the crowd.

What makes your product special?

You don’t run out of storage. By merging cloud and onboard storage, Robin seamlessly backs up your apps and photos. When you need space it intelligently archives the stuff you’re not using. And if you ever want anything back you can easily restore items when you need them. Robin does this all automatically, so you never have to worry. And Robin does this in a way that won’t drain your battery or eat up your wireless data. Plus, it looks pretty great.

What has been the best part of your startup experience?

What people say when they see Robin, not just back on Kickstarter, but now every day in people’s hands has blown us away. We set out to build a phone that we’d be proud to use, something that wasn’t just great software or specs, but truly different design. Being a startup means we didn’t have to make the usual compromises that older brands face. We could take a new path. Everyday we get to come to work knowing we’re making a cooler future for ourselves and our fellow users.